Crowdfunding for Bootstrappers
A step-by-step guide to getting people to literally buy into your idea.
%20(600%20x%20600%20px)%20(1280%20x%20720%20px).jpg)
A mentor once told me that there are two kinds of VCs—venture capitalists and valued customers.
This e-book will help you raise money from the latter.
Crowdfunding is a bootstrappers best friend. I'm speaking from experience.
As the founder of Inner Workout, I launched my first physical product on Kickstarter. It was named a Kickstarter "Product We Love" and was 260% funded.
Beyond having the funds to launch the product, the campaign:
- Got me featured in Bon Appetit
- Garnered interest from a book publisher
- Led to a conversation with the other kind of VC
- Funded other product innovations within the company
This 65+ page e-book breaks down the ins and outs of crowdfunding for bootstrapped companies. We'll talk planning, marketing, budget, tiers, fulfillment, and what I wish I knew before I kicked off my campaign. (Pun fully intended).
